April 05
Prof. Ismael H. F. Santos -  ismael@tecgraf.puc-rio.br                                                          2
What is a Service ?
nA facility supplying some public demand the work performed by one that serves  HELP, USE, BENEFIT
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nIn economics and marketing, a service is the non-material equivalent of a good. Service provision has been defined as an economic activity that does not result in ownership, and this is what differentiates it from providing physical goods.
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nIt is claimed to be a process that creates benefits by facilitating either a change in customers, a change in their physical possessions, or a change in their intangible assets.
en.wikipedia.org/wiki/Service